OpenAI is bringing more ads to ChatGPT
OpenAI is set to test a new ad format in the US that displays images of sponsored products and services directly within ChatGPT.

Artificial intelligence leader OpenAI is expanding its advertising strategy within ChatGPT. According to an announcement made on Monday, the company will begin testing its latest ad format with users in the US later this month.
The new format introduces images of sponsored products and services directly onto the user's screen. Initially, these advertisements will appear specifically when users generate images using ChatGPT, marking a visual shift in how ads are presented.
OpenAI first introduced advertisements to ChatGPT back in February. Since then, the company has been exploring various ways to monetize its rapidly growing platform while balancing user experience and operational costs.
This development reflects broader trends in the global tech industry regarding the monetization of large-scale AI services. For international tech audiences and developers, watching how these ad models evolve provides valuable insight into the future financial sustainability of free AI tools.



