Amazon’s AI assistant can now spot fake emails from the company

Amazon is stepping up its efforts to combat impersonation scams by introducing a new feature that lets users leverage its AI assistant to check the legitimacy of emails, text messages, and phone calls.

With this latest update, customers can ask Alexa for Shopping about a message they have received, and the AI will analyze and compare it against official company communications.

As online scams and phishing attempts become more sophisticated, tech giants are facing increasing pressure to protect their users from falling victim to identity theft and financial fraud.

This new capability highlights how artificial intelligence is being integrated into everyday digital safety tools, offering consumers a reliable way to verify suspicious communications instantly.

For tech users worldwide, such proactive security measures represent a crucial step forward in making digital transactions and online interactions much safer against modern cyber threats.