Apple is raising iPhone prices by $100 on all of its old models
Following its recent hardware event, Apple has surprisingly increased the price of all previous-generation iPhone models still available for purchase by $100.
In the wake of Apple's latest product event, which featured the announcement of the iPhone Duo and the iPhone 18 Pro, the tech giant implemented a surprising price hike across its legacy smartphone lineup.
Specifically, devices that remained available for purchase from the previous generation saw a direct increase of $100. For instance, the iPhone 16, which was priced at $699 just last week, is now listed at $799.
This move breaks away from the traditional tech industry norm where older device prices typically drop following the announcement of newer flagships. Instead, Apple has made its remaining previous-generation inventory more expensive.
For international markets and tech observers, adjustments to US baseline pricing often set a precedent that influences global retail costs and import trends over time.
Ultimately, this pricing strategy requires consumers and market analysts to recalibrate their expectations regarding Apple's product lifecycle and device valuation moving forward.
